First impressions are everything. As a small business owner you know the importance of marketing your service or product in order to see your revenue grow. Promotional flyers and brochures are a great way to get the attention of your target audience, and with the right tools you can create them yourself. Follow these tips […]
Email Marketing – Part 2; Implementation
The first part in this series looked at the benefits of email marketing, now I want to share the steps for implementation. 1. Develop your strategy. Before you start it’s important to outline a simple strategy to ensure you stay focused by looking at your target audience and offering: Ascertain who are you targeting? What […]